Friendly URLs (Step-by-Step) 5. Meta descriptions

that describes what a webpage is about. They are shown by search engines like Google in their search results alongside the title tag to provide context about the webpage. Learn more: How to Write the Perfect Meta Description 6. Internal links An internal link is a hyperlink that links to an internal destination within the same website. They’re helpful for SEO as they can help signpost important content on your website to search engines like Google. Learn more: Internal Links for SEO: An Actionable Guide 7. Schema markup Schema markup helps search engines like

Google understand information on a page in more

detail. Google uses schema to show rich results—visually enhanced search results. For certain niches, like recipes, you need to use schema markup, as visitors expect to see visual results for this type of content. Learn more: Schema Markup: What It Is & How to Implement It 8. Images Optimizing images with SEO in mind is important. Alt text, captions, choosing the best file type, and sizing your images appropriately are just a few of the things that you need to take into account when adding images to your

website. Learn more: Image SEO: 12 Actionable

Tips (for More Organic Traffic) 9. E-E-A-T [/post_nav_link] E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) is a concept used by human quality raters to evaluate Google’s search ranking systems. It is not a direct ranking factor, but Google likes content from trusted sources that have first hand experience about the topic they are writing about. Learn more: E-E-A-T Is the New E-A-T. What the New “E” Means for SEO Chris HainesGENERAL SEO How to Build (And Structure) an SEO Team By Chris Haines, Bill Widmer November 3, 2023 11 min read Chris Haines Chris Haines Chris is an SEO director who has 10 years of experience in SEO, agency side. When not involved in SEO,

he enjoys messing around with vintage

synthesizers, walks on sandy List of US Cell Phone Numbers  beaches, and a good cup of tea. Article Performance Data from Ahrefs Organic traffic 302 Linking websites 99 Sign up for Ahrefs Get SEO metrics of any website or URL. Get the week’s best marketing content Email Subscription Enter your email Subscribe Evolve – Singapore – October 24-25 Contents Should you build your own SEO team 7 SEO team examples for inspiration How to build an SEO team SEO is a difficult task to do on your own. So having a team can make ranking on Google much easier. But how do you build an SEO team? Is it worth the investment? Where do you find

the people you need? Today, we answer all

these questions and more. Should you build your own SEO team? Is building an SEO team even worth it? The answer depends on your goals and budget. Hiring a team is right for anyone who wants to build and scale their SEO while also training people who will become assets to their company. It is not for those who aren’t willing to go through the lengthy process of finding, hiring, managing, and potentially firing people and going through the whole process again. It’s also not right for those looking to minimize their in-house overheads, as they’ll typically pay a $30K-60K salary per team member, plus an additional $2.5K to $4.5K per year in SEO tools. This means building a team (1-10 people) will range from $32.5K to $300K+ per year. Here are the benefits of building an SEO team: You get full control

over your SEO. You’re not reliant on third parties

for your business’s income from  LINKING WEBSITES 35 SIGN UP FOR AHREFS search, as is the case when hiring an SEO agency You’ll often save money (compared to hiring an SEO agency, which usually costs anywhere from $3K to tens of thousands of dollars per month) On the other hand, hiring an SEO agency means a lot less work finding and training employees, less overhead, and you can have an expert come in and do everything for you. PRO TIP One way to save money on an in-house SEO team is by working with freelancers. You can hire a full-time SEO team lead, and then use freelance writers to create content. This way, rather than having a