Keyword research
The first step to getting your content to the first page of Google search results is to invest significant time and effort into keyword research.
Specifically, you need to identify keywords c level contact list that your target audience searches for online and for which your website has a realistic chance of ranking well.
First, compile a list of keywords that are relevant to your business.
You can use the free tool from Ahrefs – Keywords Explorer
It can be tempting to target only the keywords with the most searches on Google. But these are also the most competitive keywords, which means it will be harder to rank for them.
You’ll do much better in Google rankings if you instead narrow your focus to keywords that are realistic goals for your website.
To do this, focus on these four key factors concluding our article on “website redesign: the key signs you need one immediately” when choosing your target keywords:
Keyword difficulty
You need to determine how likely your website is to rank for each keyword you are considering. If you choose a very competitive keyword, your content will be buried in the search results.
A simple way to get an idea of the difficulty of the keyword is to browse search engine results and see what results they give you.
Search intent
You should also have a good understanding of what users are looking for when they search for a particular keyword before you try to write an article about it. You can get a pretty good idea of what Google thinks the search intent is for a keyword by looking at the SERP.
Value to your audience
Before you decide to write an article targeting a specific keyword, make sure you know how that content will provide real value to your audience. country list Specifically, if you can satisfy your potential reader’s search intent while also writing about topics relevant to your business, then you’ve probably won.
It’s much better to rank for a keyword with a low search volume that fits your business than to target less relevant phrases just because they have a higher search volume.