CapCut is quite extensive. For beginners, this can be a bit overwhelming. So start with templates and the basic functions, such as cutting and cropping.How to get even the most critical types excit about employee advocacy
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Take an average company and you will recognize the different (stereo)types on the work floor. The sales tigers, the overzealous board members, the marketers and the content experts. Every mium-siz company has them in its employ. But how do they behave when you provide them with good (social) company content? How can you trigger them to take action and publish via their own channels, or even participate in an employee advocacy program? I will tell you!
Employee advocacy, what can I do with it?
For those who are thinking: “Employee advocacy? What is it and what can I do with it?” In short, employee advocacy is using your own employees as (brand) ambassadors.
How? Simple, you give them all the tools to share social content that contributes to the visibility of your brand phone number database , service or company. Now quickly on to the (recognizable) roles, the associat characteristics and how you can involve them in the employee advocacy program.
The sales tiger
The sales team is always willing and looking for content to share with their relevant network. Anything to close that deal , right?
Make it a competition (with a prize up for grabs) and they will be unstoppable. Participants from this card index are a must for your employee advocacy program.
What else can we teach them?
To add some context from their own perspective or to have them share more target content, so they stay focus on a certain topic or industry. So maybe we create very target channels with certain content for them, that fit their objectives and areas.
The overzealous board member
The people who (on social mia) set a good example, preferably with their own sauce. MT members like to share what they have achiev. From milestones, new wins and other nice things, they are only too happy to pick up their pen to let their network know what is going on within the company. Or the complete opposite, they caseno email list have or make no time for employee advocacy.
What else can we teach them?
Not much in terms of content, they often know what they want. But the narrative form, the space in the agenda how to run a website speed test properly in terms of frequency of posting or tips and tricks for the social channels: that’s what really makes them happy. For the board member with too little time, ghostwriting is always possible. As long as it can take place on a constant basis and with a clear signature of the board member in question.ontent